About    Work    Resume

J.Hilburn’s 2017 Conference Branding & Identity

Design, Brand Identity, Art Direction, Project Management
Development of creative package for J.Hilburn’s annual event celebrating over 700 personal stylists. Key collateral included logotype, typography kit, PowerPoint templates, wayfinding system, and large scale signage.

The Challenge:
Provided clear and detailed art direction to outside production team and gave final approval on all creative assets.

Pushing it further:

The above was one of initial concepts. It looked great, but didn’t say much about the who, what, and why of the Conference. The below is the solution. The theme for the event was “The Most Personal Brand” so we developed a system that highlighted the people that make it personal – our Stylists.